E-commerce Platform
Khush
A fashion e-commerce experience built around drops, moods and editorial storytelling.
- Organization
- Khush
- Industry
- Fashion & Lifestyle
- Location
- Noida, India
- Engagement
- Independent End-to-End Build · Remote
- Year
- 2026
- Live URL
- khushfashion.com
Overview
What Khush does.
Khush sells oversized tees, co-ords, essentials, streetwear and accessories — premium everyday fits designed for comfort and self-expression.
Source: khushfashion.com
My Role
Designed & Built by Mujahid Azimabadi.
Independent End-to-End Build · Remote. Delivered as a remote technology engagement.
The Requirement
A fashion storefront with editorial presence, not a generic product grid.
Approach
Drop-based storytelling (Drop 04), mood-led collections (“Six moods. Six fits.”), best sellers and user-generated looks.
Experience
Full-bleed imagery and oversized typography — “Wear your happiness.”
Platform Features
- Drop and collection storytelling
- Best sellers and product pages
- Mood-based shopping
- “Worn in the wild” social proof
Technology
- Next.jsx-powered-by: Next.js response header
Only technologies verifiable from public evidence are listed. The full stack will be documented once confirmed.
Screens
Brand Launch
Launch event.
Outcome
A live fashion store at khushfashion.com.